Cheerios and Finding Lost Nukes

General Mills does it all

In 1966, the United States dropped four nuclear weapons on Spain when a plane carrying them crashed near the village of Palomares. Two exploded and scattered radiation without causing a nuclear reaction, one landed safely, and one went missing in the Mediterranean.

It took 80 days to locate the missing weapon, and the U.S. government called in General Mills (yes, as in the makers of Bisquick and Cheerios) to use its submersible (the company had expanded beyond breakfast) to find it.

More Resources 

BBC and General Mills: The Wildest Corporate Side Project | TikTok

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